Overview
An three-day program targeted at Heads of Businesses to enable them to effectively roll out an SME strategy. IFC are pioneers in SME Banking and have consulted with many developing country banks in implementing their SME programs.
Contents
- Introduction and Overview of SME Banking
- Strategy and Business Models for SME Banking
- Identifying new Market Opportunities
- Managing the SME Customer Lifecycle
- Optimizing Products & Marketing Strategies
- Sales and Delivery Channel Management
- Credit RiskManagement for SME Lending
- Information Technology (IT) and Management Information Systems (MIS) Optimization
- Human Resources (HR)
Targeted Audience
Heads of Businesses, CEOs and COOs of GCC Banks and Trainers of GCC Banking Institutes.
Prerequisites
C-suite ofcials
Methodology
Illustrations, practice sessions and presentations
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