Disabled customers are a huge market in the world. If you want to make sure your staff have the skills to cater for their needs, our Customers with Special Needs programme can help.
In this interactive programme, your staff will gain the knowledge and confidence to cater for disabled customers’ needs sensitively and effectively. We will demystify some of the myths around disabilities, and give staff tips and techniques on assisting customers with common disabilities and impairments – such as restricted mobility and hearing or visual impairments.
Most staff don’t set out to give disabled customers a bad experience. Often, they are worried about saying or doing the wrong thing, so avoid interaction altogether or their nervousness is mistaken for rudeness.
By giving your staff the confidence to make disabled customers feel welcome, you’ll not only win their custom, but that of their family and friends too.
LEARNING OUTCOMES Tips for improving communication with disabled customers Common disabilities that customers may have, and appropriate ways to offer assistance How to be more aware of their own feelings, misconceptions and biases when serving disabled customers. The value of tourism, and why disabled customers are such an important market
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