Learning Objectives
- Acquire an in-depth knowledge of the key aspects of Strategic Crisis Management.
- Learn how to identify incidents and crises so you can cultivate and harness the potential successes of a crisis.
- At the incident site learn how to avoid miss-management and so make a bad situation worse.
- Learn how to generate ownership and responsibility by all stakeholders to ensure your organization responds efficiently and effectively.
- Learn how to recognize and prioritize the issues that are most likely to affect corporate reputation during and after crisis.
- Learn the fundamentals of organizing and managing Crisis or Emergency Control Centers.
- Learn how to plan and manage multi agency exercises – and make them more rewarding and exciting.
- Take away step by step guidance on how to validate plans, to improve staff ownership, to augment training programs and to raise awareness.
- Describe the steps in the decision making process.
- Identify the assumptions of the rational decision making model.
- Define certainty, risk, and uncertainty as they relate to decision making.
- Describe the actions of the bounded rational decision maker.
- Identify the two types of decision problems and the two types of decisions that are used to solve them.
- Define heuristics and explain how they affect the decision making process.
- Identify four decision making styles .
- Describe the advantages and disadvantages of group decisions.
Course Outline
Day 1 - Understanding Crisis Management:
- How to manage a crisis?
- Virtually every crisis contains the seeds of success as well as the roots of failure.
- The Rationale of the Crisis Manager.
- Consider the range of risks: Natural/Environmental; Hazards; Technological - loss of utilities/product/process/plant; Human Error; Sabotage and Terrorism.
- Crisis Managers - Roles & Responsibilities - manage the issue before it becomes a Crisis.
Day 2 - Who decides who sits in the 'hot-seat'?
- Case Studies, why some companies fail and others survive?
- Who owns the mitigation process?
Self-evaluating questionnaires
- Developing and Implementing Emergency Plans
Twelve point check list covering the whole planning process
Mutual Aid arrangements
Company-wide strategic contingency plans
Service or departmental plans
Building evacuation plans
Day 3 - Crisis Management and Communications. Emergency Centre/s
- Developing and implementing a Business Continuity Management (BCM) strategy
- Business Impact Analysis. Case Study and Workshop
- Dealing with a crisis - the 'communications' perspective
- Command and Control Issues
Operational (at the scene)
Tactical (at the forward control point/incident command)
Strategic (boardroom level/emergency operations centre)
- On Scene Crisis Management, essential elements for success
Day 4 - Reputation Management - Managing the Media. 'How to' sessions
- Organizing a Press Conference
- Conducting Radio and Television Interviews
- Case Study Exercise: Crisis Communications Strategy. Develop a crisis communications strategy and action plan based upon a given scenario
- Incident Management & Aftermath
- Alerting and Warning. Case Studies. What can go right and what can go wrong
Day 5 - Potential Psychological & Welfare problems in Crisis Management
- How to improve staff morale and confidence in the process
- The psychological effects during and after an incident involving injuries - and worse
- Looking after yourself and your staff
- Leadership Behavior and Behavioral Safety
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