Essentials of Target Marketing

Do you want long-lasting business success?

Target marketing is so important in business, so you can understand your customers and better satisfy their needs. This ultimately results in much more efficient marketing, better understanding of customers and enables creation of relevant promotional material. With this course you will learn to eliminate unnecessary elements, so you can be more focused and reach your goals.

Learning with Global Edulink has many advantages. The course material is delivered straight to you, and can be adapted to fit in with your lifestyle. It is created by experts within the industry, meaning you are receiving accurate information, which is up-to-date and easy to understand.

This online training course is comprehensive and designed to cover the topics listed under the curriculum.

Course Curriculum

• Definition Of Marketing And Market Segmentation
  • Definition of Marketing
  • Explaining Market Segmentation
• How To Target A Market Segment?
• Way Of Positioning Your Offering And Sources Of Sales Growth.
  • Way of Positioning Your Offering
  • Explaining Sources of Sales Growth
• How To Derive Value From Your Customers? & Customer Experiences.
  • How to Derive Value from Your Customers?
  • Way of Creating Great Customer Experiences
• The Process Of Successful Branding
•  Definition Of Customer Driven Pricing
•  Marketing Communications Strategy

Benefits you will gain

• High-quality e-learning study materials and mock exams.
• Tutorials/materials from the industry leading experts.
• 24/7 Access to the Learning Portal.
• The benefit of applying for NUS extra Discount Card.
• Recognised Accredited Qualification.
• Excellent customer service and administrative support.

Method of Assessment

At the end of the course learners will also take an online multiple choice questions assessment test. This online multiple choice questions test is marked automatically so you will receive an instant grade and know whether you have passed the course.

Certification

Upon successful completion of this course you will be awarded certificate in Essentials of Target Marketing.

Eligibility / Requirements

• Learners must be age 16 or over and should have basic understanding of the English Language, numeracy, literacy and ICT.