Inquiry

Want to learn how to make the most of Google Analytics? We offer in-depth Analytics training in this course that will help you understand the product and how to use it to serve your own business goals.

Google Analytics can provide valuable insights into how people interact with your website and business. This online course will teach you to see how your site is being used, as well as how it can be improved to provide your users with a better experience.

Every business has a Goal in mind that it wants its website users to accomplish and we will walk you through how you can set up your Analytics to know when users have completed your goals. This will also give your insight into what makes your users convert.

Most of organisations using Google analytics tools and it has become the preferred solution for measuring the impact of online marketing. Yet, for the most part, Google Analytics is not used to its full potential. Often, this is due to a lack of knowledge or the ability to fully exploit its features. Not to mention the dramatically changing Google Analytics user interface and the introduction of Universal Analytics. This training course seeks to close this knowledge and skills gap, and to increase confidence in how to configure and use Google Analytics for reporting on your online marketing and website performance.

This online training course is comprehensive and is designed to cover the following key topics are listed under the curriculum. This course has been designed for 20 guided learning hours.

Course Curriculum

Introduction to google analytics
Navigating the interface of google analytics
Audience & acquisition reports
Social reports and seo
Tracking and reports
Additional features of google analytics

Course Duration

You will have 12 Months access to your online study platform from the date you purchased the course. The course is self-paced so you decide how fast or slow the training goes. You can complete the course in stages revisiting the training at any time.

Method of Assessment

At the end of the course learners will also take an online multiple choice questions assessment test. This online multiple choice questions test is marked automatically so you will receive an instant grade and know whether you have passed the course.

Certification

Successful candidates will be awarded certificate for “Google Analytics for Business”.

Benefits you will gain

By enrolling in to this course, you’ll get:

High quality e-learning study materials and mock exams.
Tutorials/materials from the industry leading experts.
Includes step-by-step tutorial videos and an effective, professional support service.
24/7 Access to the Learning Portal.
Benefit of applying NUS extra Discount Card.
Recognised Accredited Qualification.
Access Course Content on Mobile, Tablet or Desktop.
Study in a user friendly, advanced online learning platform.
Excellent customer service and administrative support.

Eligibility / Requirements

There is no experience or previous qualifications required for enrolment on this course. It is available to all students, of all academic backgrounds
Learners should be ages 16 or over to undertake the qualification.
Basic understanding of English language, literacy, numeracy and ICT are required to attend this course.