Inquiry

As social media continues to revolutionise the way customers choose products and services, marketers must know how to keep the conversation going. This means taking their marketing strategies and communication skills to a new level by analysing customer feedback, customizing strategies, and exploiting new technology.

This Advanced Social Media Marketing Strategy course provides the practical tools and strategies required to successfully navigate social networks, leverage social tools, and capitalize on their powerful word-of-mouth lift. It also offers expert guidance on how to define goals and measure these interactive marketing efforts against the goals.

Our online programme is well designed that you feel same as you are in the classroom. This course is comprised of professionally narrated e-Learning modules, interactive quizzes, tests and exams. All delivered through a system that you will have access to 24 hours a day, 7 days a week in 365 days (12 months). Effective support service, and study materials including step by step guided tutorial videos build your confidence to study well and guide you to secure your qualification.

This online training course is comprehensive and designed to cover the following key topics are listed under the curriculum. This course has been designed for 20 guided learning hours.

Course Curriculum

The Trend of Social Media
Market Analysis
Auditing Social Media
Corporate Culture and Social Media
Creative Commons
The Social Media Policy
Keyword Selection
Content Marketing on Social Media
The Popular Social Media Platforms
Traditional Website Advertising
Social Media Documentation and Schedules
The Community Manager Role
Importance of Voice Consistency
Organizational Customer Service
Social Media Triage
Social Media Analytics
Goal Value
Career of Social Media Strategist

Course Duration

You will have 12 Months access to your online study platform from the date you purchased the course. The course is self-paced so you decide how fast or slow the training goes. You can complete the course in stages revisiting the training at any time.

Method of Assessment

At the end of the course learners will also take an online multiple choice questions assessment test. This online multiple choice questions test is marked automatically so you will receive an instant grade and know whether you have passed the course.

Certification

Successful candidates will be awarded certificate for “Certificate in Advanced Social Media Marketing”.

Benefits you will gain

By enrolling in to this course, you’ll get:

High quality e-learning study materials and mock exams.
Tutorials/materials from the industry leading experts.
Includes step-by-step tutorial videos and an effective, professional support service.
24/7 Access to the Learning Portal.
Benefit of applying NUS extra Discount Card.
Recognised Accredited Qualification.
Access Course Content on Mobile, Tablet or Desktop.
Study in a user friendly, advanced online learning platform.
Excellent customer service and administrative support.

Eligibility / Requirements