The Dual MSc and MA in Strategic Marketing offers graduates a double qualification in global marketing skills, placing emphasis on career progression and a collaborative learning experience. Our online marketing programme teaches you how to successfully connect products to people across regions, countries and industries, placing you at the forefront of marketing and business. You will explore important strategic marketing practices, including the implementation, management and evaluation of marketing activities in both a national and international context.
This marketing degree will teach you how to address marketing challenges using efficient and creative techniques by covering in-depth market research, data analysis, marketing strategy and communications at a leadership level. Drawing from their expansive business backgrounds, our lecturers infuse industry experience into their seminars and case studies, and are at hand to provide sound career advice.
As a graduate, you will possess the academic and practical expertise needed to become an innovative and influential marketing professional, giving you the option to move directly into senior leadership roles. LSBF has partnered with InterActive Pro to power and support the online Dual MSc & MA Strategic Marketing degree programme.
LSBF has a flexible approach to learning with a bespoke delivery that places a greater emphasis on applied and interactive learning. Ultimately, we aim to ensure that every single type of learner will study more efficiently, effectively and enjoyably. Enrol on the online Dual MSc and MA in Strategic Marketing today
This online marketing master’s degree is for ambitious marketing professionals looking to take their career to the next level, and entrepreneurs who aspire to establish or expand their own marketing business. The programme places emphasis on career progression, and is perfect for both digital and traditional marketers.
Our students come from over 150 nations around the world, from varying backgrounds, industries, and levels of experience – from recent graduates to current marketing managers. You will have the opportunity to learn about marketing in greater depth and network with like-minded individuals and industry professionals.
Our Dual MSc and MA in Strategic Marketing is a cutting-edge online degree programme that explores the ever-evolving area of international marketing management. Modern marketers have more communication channels and marketing tools at their disposal than ever before, so an up-to-date knowledge of the modern marketing environment is an essential requirement in the current business climate. The online Dual MSc and MA in Strategic Marketing programme comprises two parts:
You can choose an accelerated mode of study for any of the core or elective modules (12-15 months) – or the standard mode (completion between 1 and 3 years). The accelerated option consists of 8 weeks of study for each module, with the formative assessment in the eighth week of study. Alternatively, the standard mode can be completed over 12 weeks for each module, with the formative assessment in the last week.
After completing the core and elective modules, you will move on to the Integrative Research and Consultancy Project. This will take 20 weeks to complete with a number of formative assessments throughout. The research proposal will be concluded in the fifth week and will count as 20% of the final grade, while the dissertation will represent 80% of your final grade. This will be completed at the end of the 20 weeks, and a senior member of the academic staff will act as your supervisor and provide guidance throughout the project.
Each module will be delivered to you via:
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