IATA Destination Geography course

Today’s travelers are better informed about geography. They expect their travel consultant to have more information and knowledge about travel geography than they do. Continually learning as much as possible about geography to stay current is probably the most important investment for travel professionals. By studying this course you will gain confidence in your ability to sell destinations, answer common questions asked by travel customers and provide valuable advice that customers are willing to pay for.

Objectives

• A friendly Avatar guides you through this e-course and helps you learn about:
• A description of 12 basic types of leisure travellers
• Characteristics of human populations on all continents including a model of the “World Village”
• The world’s major mountains, oceans, seas, rivers and other bodies of water that attract visitors
• Distinguishing between the terms “weather” and “climate” and their impact on destinations
• How climate is affected by latitude, altitude, winds and proximity to water
• A review of the 15 top countries visited by international travelers, highlighting practical country information and niche attractions and activities in a downloadable workbook

Target audience 

• Leisure and corporate travel agents
• Tour operators and guides
• Event and meeting managers
• Corporate travel managers

Key topics

• Geography and the Travel Sales Process
• Destination Geography and the Leisure Traveler
• The World’s Continents
• Human Population and the “World Village”
• Major Natural Geographical Features
• The Effect of Climate on Travel
• Major World Tourist Destinations and Attractions
• Recommended level : Entry-level

Course format

This course requires approximately 20 hours of study to be completed in 6 months from the purchase date (enrollment validity). After the enrollment validity expires, the users will not have access to the course content and will not be able to take the exam. Student performance will be based on an examination.