Shaurya Srivastava

I want to apply for the post of assistant professor in the field of commerce and business administration.

• Ph.D. in Commerce (ongoing) (Marketing- Digital Marketing)
• Ph.D. Registration: September, 2016
• Topic: Online advertising in India with special reference to Banking sector.
• Time: September, 2016 -
• Institution: Faculty of Commerce, Banaras Hindu University (Central University), Varanasi.

Research Papers Published:

1. “Impact of Digital Marketing on Customers Loyalty”, Annals of Multi-disciplinary Research, Vol 8 Issue 1 January, 2018; ISSN: 2249-8893 , page no. 45-57
2. “The evolution of Indian Advertising-A historical perspective”, JIGYASA, Vol. 12, 2, February, 2019; ISSN: 0974-7648, page no. 732-747
3. “The Impact of FDI AND DI on Tourism: Evidence from Indian Tourism Sector”, GIS Business, Vol. 15 Issue 4, April, 2020; ISSN: 1430-3663, page no. 175- 184.
4. “The importance of use and rise of social media in the arena of Indian Politics”, Our Heritage Journal, Vol- 22, No 1, 2020; ISSN: 0474- 9030, page no. 965-972.