Executive Certificate In Festival And Event Management (ECFEM) | Event Safety And Security Management

Course Overview

The ECFEM is a three day intensive training course designed to provide a foundation of key skills and knowledge associated with the creation and delivery of corporate (e.g Conferences and Exhibitions), private (e.g Weddings) and public events (e.g Festivals, Sporting Events). The course outlines international industry best practices in event planning, project management, marketing and PR, human resources planning and management and the conduct and evaluation of events.

The focus of the ECFEM is on developing an understanding of the theory and practice of creating and delivering various types of events. The course content is based on the result of an extensive survey of event management professionals. All students who undertake the course will receive a certificate from the Edinburgh Institute: Festivals, Events and Tourism (EIFET), Edinburgh Napier University.

What will I learn?

• Festival And Event Introduction, Planning And Initiation
• Workshop: Devise a HR strategy for an event; practical implementation of project management tools
• Festival And Event Production, Marketing And Sponsorship
• Workshop: Produce a press release for an event; devise an event sponsorship plan
• Festival And Event Financial And Risk Management, Control And Evaluation
• Workshop: Produce a Risk Management Plan; examine event budgets

Who is this course for?

This course is mainly designed for event, communication and marketing professionals who need to improve their skills and knowledge about event organisation, planning and management.

• Event professionals such as event organiser, coordinators, supervisors and managers
• Festival Organisers
• Conference/meeting and exhibition planner
• Public event officers/coordinators and managers
• Sport event organiser

Also communication and marketing department staff: communication/ marketing assistants, coordinators and managers that will be in charged to plan events for their company.

How will I benefit from taking this course?

Understand the theory and practice of event planning, promotion and implementation Determine and examine the importance of effective project aims, objectives and budgeting Measure the importance of effective safety, security and risk management strategies