Media and Public Relations
Discover your place in the media and public relations field with this exciting contemporary degree. The Media and Public Relations BA is designed to give you an outstanding experience and understanding of the media and public relations industries, including hands-on experience of video production, television production and photographic work. The degree with equip you with the practical knowledge and insight to forge your career in media and public relations, taking personal responsibility for creative projects, and for crafting the media message.
In the most recent Destinations of Leavers from Higher Education (DLHE) survey, 100% of all 2017 graduates from this course were in work or further study within six months. The Media and Public Relations BA combines London Metropolitan University’s world leading expertise in the media and media industries with career-focused study of public relations.
Understanding the media is critical to developing the skills to use media as part of public and media relations strategies. In this degree you’ll explore the relationship between the media and public relations practice to develop a critical and vocationally-focused approach.
The degree programme is designed to equip you with practical skills in media production and the ability to take these skills into commercial marketing contexts. You’ll gain hands-on practice based learning with our first-class media resources including video and television production, as well classroom based grounding in the media industries and corporate environments. You’ll learn how to operate a camera, budget a marketing campaign and manage a creative team. Option modules enable you to specialise in specific parts of the media or commercial industry and your final project will enable you to demonstrate your skills and expertise to employers. The course is supported by trips and visits, guest lectures and various other activities.
You’ll be assessed through coursework, reports, practice based work such as filming projects or poster presentation and essays. There are a limited number of formal exams on the degree.
In addition to the University's standard entry requirements, you should have:
If you do not have traditional qualifications or cannot meet the entry requirements for this undergraduate degree, you may still be able to gain entry by completing the Media and Communications Extended degree. All applicants must be able to demonstrate proficiency in the English language. Applicants who require a Tier 4 student visa may need to provide a Secure English Language Test (SELT) such as Academic IELTS. For more information about English qualifications please see our English language requirements.
Graduates of this degree typically enter careers in media-related roles in the corporate and third sectors, including media relations work, public relations work, marketing work and media management roles. Students often pursue further study opportunities at master's level specialising in either media or marketing roles.
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