IATA Revenue Management

What is revenue management and why is it needed in the airline industry of today and tomorrow? As competition and various economic pressures increase, all airlines, full service and low-cost carriers alike, need to maximize revenue in order to succeed and grow. As airlines adapt their business processes and models to meet the current challenges facing the industry, revenue management provides a number of strategies to help increase and maximize revenue.

Who can attend this course

• Entry level airline revenue management analysts
• Airline marketing and sales personnel
• Customer service representatives and supervisors
• Interline department staff

What will gain upon completion

• Apply pricing strategies
• Use strategies to generate revenue through correct application of optimal seat allocation
• Make correct decisions in order to optimize revenue on a given flight
• Build a successful airline revenue management organization
• Understand why low-cost airlines require a revenue management system